FOR IMMEDIATE RELEASE:
Velaasa is proud to announce an exciting new collaboration with legendary javelin thrower Kara Winger to design a groundbreaking javelin spike built for the next generation of throwers.
This project marks the first-ever javelin spike designed with direct input from the javelin throwing community, blending Velaasa’s performance-driven innovation with Kara Winger’s expertise as a World Championship medalist, four-time Olympian, and American record holder. Together, the aim is to create a shoe that delivers the ultimate combination of traction, stability, and explosiveness for javelin athletes worldwide.
And here’s where you come in.
We’re opening up the design process to you—coaches, throwers, and track and field fans—through a unique social media crowdsourcing project. Your insights will help shape the performance features of the new Velaasa javelin spike. What do you need in an elite throwing shoe? What grip patterns, strap systems, or fit preferences make the biggest difference? We want to hear from the athletes who live and breathe the sport.
Kara will be sharing behind-the-scenes updates, testing prototypes, and gathering feedback directly from the javelin community. Through Instagram polls, Q&A sessions, and exclusive content, you’ll have the opportunity to vote on design elements and contribute to the design of a shoe that meets the highest standards of elite throwers.
Once the design is finalized, we’ll celebrate this landmark project with a special pre-order launch, including a Kara Winger Signature Edition —a tribute to her incredible career and lasting impact on the sport.
At Velaasa, we believe in building premium products and backing the grassroots of Olympic sports. With Kara Winger leading the charge, this project embodies the collaborative spirit of the throwing world and our commitment to advancing the sport of track and field at every level.
“My career was always about community: I loved connecting with fellow throwers. I’m pumped to continue to live that truth through this collaborative project.” -Kara Winger
Follow Kara Winger and Velaasa on Instagram, stay tuned for updates, and get ready to help shape the future of javelin footwear!
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